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  Home> Publications > QUEST > QUEST Vol 11 No. 5 SEPTEMBER/OCTOBER 2004

Telethon 2004

Telethon star Jerry Lewis will again team up with anchor Ed McMahon and co-host Cynthia Garrett.

Natalie Lomske Ivan Garcia
Corbin Brey Morgan Fritz
Chris Rice Eddie Adams

Entertain, Educate,
and Motivate

by Tara Wood

 






The Telethon originates at CBS Television City in Hollywood, and will air for 21 hours beginning at 9 p.m. EDT on Sunday, Sept. 5. Check local listings to find out which stations in your area will air the Telethon. You can also see it at www.mda.org.
 

The three-pronged purpose of the Jerry Lewis Telethon for the Muscular Dystrophy Association for the past 39 Labor Day weekends has been to:

  • Entertain viewers with an incomparable variety of music, singing, dancing, comedy, magic and more.
  • Educate them about the devastation of neuromuscular diseases and what MDA does to combat more than 40 disorders.
  • Motivate them to reach for their credit cards and checkbooks to support MDA's programs.

The 2004 Telethon will follow the same guiding principles. Yet this years show, the keystone of MDA's annual fund-raising efforts, will also be highlighted by some very special tributes.

MOTIVATION

The show will be dedicated to the late Mattie Stepanek, MDA's 2004 National Goodwill Ambassador, who died at age 13 in June from the effects of mitochondrial myopathy. (See "Mattie".)

The Telethon will convey through videotapes, commentary and an appearance by Mattie's mother, Jeni Stepanek, how the young man touched people around the world with his poetry and philosophy, and how he spread the word about MDA and its mission.

"There's a hole in my heart now that Mattie's gone," said Jerry Lewis, MDA National Chairman and Telethon star.

"It's fitting that we celebrate his remarkable life, but I also want Telethon viewers to understand that Mattie is one of thousands of children and adults whose lives have been dramatically altered or cut short by neuromuscular diseases," Lewis said.

Other special Telethon segments will pay tribute to the International Association of Fire Fighters, a labor union that's partnered with MDA for 50 years.

Nationwide, IAFF members volunteer at MDA summer camp, and hold special MDA events such as Fill-the-Boot. As MDA's largest national sponsor, the IAFF has raised more than $200 million for "Jerrys kids" since 1954.

The tributes to Mattie and the IAFF will intertwine. Mattie was long involved with fire fighter projects in the Washington area and was a close friend of IAFF General President Harold Schaitberger.

EDUCATION

Videotaped profiles of families served by MDA will, as always, be an important part of the show.

Returning after last year's Telethon broadcast are Christopher and Reda Rice, co-chairpersons of MDA's ALS Division (Houston, Lou Gehrig's disease), and Morgan Fritz, a 5-year old (St. Louis, spinal muscular atrophy).

The Rices have spent the year representing MDA and people with ALS, through print and televised public service announcements, media appearances and major events.

Morgan and her family parents Ron and Susan, and siblings Madilynn, 8, and Austin, 3 will also be part of the fire fighter tributes. Ron Fritz, an IAFF member, is a fire fighter and paramedic for the Normandy Fire Department in Missouri.

Also returning from last year's Telethon are Shane Bourque, 12 (Warwick, R.I., Becker muscular dystrophy), and Erin Kiernan, 15 (Mt. Airy, Md., Friedreich's ataxia), and their families.

Pulitzer Prize-winning photojournalist Eddie Adams, who recently received a diagnosis of ALS, will be featured during a Parade magazine segment.

Adams' career spans more than 40 years. He's best-known for his coverage of the war in Vietnam, where he accompanied American and Vietnamese troops in 150 operations.

Adams, 71, is a special correspondent for Parade magazine, and has taken many memorable cover photos of Jerry Lewis and people served by MDA for the magazine's Telethon coverage. In a taped profile, Adams' wife, Alyssa, and son, August, will detail the family's struggle with the disease that has already taken Adams' ability to speak.

Corbin Brey (Milwaukee, Duchenne muscular dystrophy), an outgoing 13-year-old who enjoys playing guitar, singing, writing, movies and computers, will be profiled.

Corbin is MDA's 2004 Wisconsin State Goodwill Ambassador; participates in school activities like art club and honor choir; and is a school yearbook photographer.

Don't be surprised if he snags the microphone from Jerry Lewis, since Corbin served as co-anchor of his local Telethon broadcast in 2003.

Another 13-year-old, Ivan Garcia (Miami, Duchenne MD), is an avid sports fan who wants to be a baseball announcer for the Florida Marlins when he grows up.

Ivan has appeared on the Miami broadcast of the Telethon since 2000. His profile will be presented in both English and Spanish.

Ivan and his parents, Robert and Millie, will talk about the many ways in which Duchenne has affected their lives, and about MDA's assistance through services such as MDA summer camp.

Natalie Lomske (Northville, Mich., congenital muscular dystrophy) is a 10-year-old who participates in Girl Scouts, swimming, therapeutic horseback riding and wheelchair hockey.

She and her parents, Steven and Cecile, regularly attend many MDA events, and she serves as MDA's 2004 Michigan State Goodwill Ambassador.

Additional Telethon segments will highlight MDA's research achievements, with interviews with world-renowned scientists and doctors who are MDA grantees.

ENTERTAINMENT

Lewis, who's eager to be at the Telethon helm after a year filled with his own health problems, will be joined on stage by a familiar cast of celebrities.

Ed McMahon, a member of MDA's Board of Directors, will return for his 37th year as Telethon anchor.

Co-hosts will again be Jann Carl, "Entertainment Tonight" correspondent and weekend anchor, also an MDA director; television personality Cynthia Garrett, an MDA national vice president; and Norm Crosby, comedian and MDA national vice president.

Teen singing sensation Billy Gilman, who is MDA's national youth chairman, will host special youth segments.

The Telethon will also include some of the country's finest up-and-coming talent, performers discovered in MDA's Stars Across America talent search.

Add a line-up of top stars, and it will be another unforgettable Telethon.

Read More on Telethon 2004

Telethon Anchor — Take It Away, Ed
Telethon Co-Host — All in the Family
 
     
     
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